Behind Genius Ventures: Solving a Cold Chain Crisis - Coldcart
Delivery of perishable goods remains overlooked and deeply flawed
In 2023, U.S. companies across food, healthcare, and industrials shipped approximately 3 billion perishable parcels. Due to inefficiencies and spoilage-related refunds, these costs accounted for more than 40% of total sales.
Over 13% of all food is lost due to inadequate refrigeration, revealing a massive opportunity to improve the cold chain and benefit up to 950 million people annually through better food availability.
Beyond food, the cold chain is a critical lifeline for public health. For example, nearly a quarter of all vaccines arrive at their destinations in a degraded state due to cold chain breakdowns.
Even with all the breakthroughs we've seen in logistics over the past decade, the delivery of perishable goods remains a deeply flawed system. Enter Coldcart….
